Thought Leadership Research
Too busy doing your day job to blow your own trumpet as a thought leader? Most professionals are; the research that underlies thought leadership content is often laborious.
Employing a specialist research team takes away the time-consuming elements of finding and surveying large numbers of clients and the even harder to reach non-clients. Have a third-party do that and you can focus on interpreting industry trends rather than slogging through data.
Firms use Nisus for the resource to run large-scale projects but at the same time apply critical thinking to convert data into insight. Nisus partners closely with professional services firms to create innovative and thought-provoking content.
As part of our research offering, clients ask Nisus to provide either a selection of or all of the following elements:
- Research design and scoping
- Primary and secondary research
- Data analysis and interpretation
- Report copy-writing
- Management of design and print
Popular research methods:
- Online surveys
- Telephone interviews
- Face-to-face interviews