Thought Leadership
Bethany Clarke
Research and Marketing Executive
Central to the set-up, launch and management of online feedback programmes; from day-to-day fieldwork support, to qualitative analysis and reporting.
EXPERIENCE
With Nisus since 2016, Beth has been involved in countless client research projects across the legal, accountancy and property sectors.
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Beth oversees the project management of all our client feedback projects, from managing client contact databases and improving online response rates, through to coding interview transcripts, and the production of client presentations and reports.
PAST EMPLOYMENT
In life before Nisus, Beth worked for an employee benefits organisation, marketing and distributing gift cards and e-gifts for several retail brands. The rewards industry is focused on delivering a tangible benefit to clients, customers and employees, a strong foundation for Beth moving into client listening within professional services.
EDUCATION
After completing her A Levels, Beth launched straight into the working world, before completing a further education Foundation Certificate in Marketing two years later. The Chartered Institute of Marketing (CIM) certificate focused on customer communications, which Beth completed with a Distinction.
PERSONAL
Returning from a year of maternity leave, aside from entertaining two young children, Beth is a keen swimmer and enjoys almost-daily walks around the East Sussex countryside. When time permits, she also loves to indulge in all things creative, from baking to knitting.